How to cement brand loyalty, craft irresistible pitches and lead persuasively by harnessing the science of storytelling...
Detalii
In this highly anticipated follow-up to the Sunday Times bestseller The Science of Storytelling, acclaimed story guru Will Storr shows you how to engage and influence your audience...
How to cement brand loyalty, craft irresistible pitches and lead persuasively by harnessing the science of storytelling...
Detalii
'Will Storr is one of our best journalists of ideas ... The Status Game might be his best yet' James Marriott, Books of the Year, The Times...
SUNDAY TIMES BESTSELLER 'If you want to write a novel or a script, read this book' Sunday Times 'The best book on the craft of storytelling I've ever read'...
Selfie explains how the West became self-obsessed and reveals the danger of this modern obsession - a 'fascinating' (Guardian), 'brilliant' (Independent) and 'electrifying' (Financial...
'I loved it ... funny, serious, richly vivid ... Read this book. ' Daily Telegraph...
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