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Develop your understanding of brand management and strategic brand thinking with this essential, definitive reference source designed for both professionals and students...
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International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noël Kapferer...
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Limba: franceză, Legare: Carte broșată, Număr pagini: 256, Autor: Noel, ISBN-13: 9791094878637...
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