A brand's meaning--how it resonates in the public heart and mind--is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to...
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The beloved classic daily devotional of Stoic meditations--the only authorized print edition in the US and complete with a ribbon marker--with more than two million copies sold! Why...
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OVER 1 MILLION COPIES SOLD! Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations--personnel...
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes...
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Find success in finance, friendships, and spirituality with the advice of a well-known expert It's safe to say that nearly everyone is seeking a happier, more successful life. So then...
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Investing means different things to different people... and there is a huge difference between passive investing and becoming an active, engaged investor. Rich Dad's Guide to Investing,...
From an author who climbed to the top of the corporate ladder before reaching age 40, this book takes the guesswork out of career success and breaks down what it takes to excel at your...
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How To Double and Triple Your Sales in Any Market. Understanding the "psychology of selling" is more important than the techniques and methods of selling. Mastering it is a promise...
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Trading in the Zone introduces a whole new mental dimension to getting an edge on the market. Use it to leverage the power of the "zone" for unprecedented profit. Mark Douglas uncovers...
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From acclaimed economists George Akerlof and Robert Shiller, the case for why government is needed to restore confidence in the economy The global financial crisis has made it painfully...
Limba: engleză, Legare: Copertă tare, Număr pagini: 190, Editura: Alakai Publishing LLC, ISBN-13: 9781951754495, Data emiterii: 2020...
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Find all of the following explained in Plain-English with no technical jargon: The Accounting Equation and why it's so significant How to read and prepare financial statements How to...
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Called "The Sales Bible of Silicon Valley"... discover the sales specialization system and outbound sales process that, in just a few years, helped add $100 million in recurring revenue...
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A leader's greatest challenge can be knowing when it's time to step aside. A great deal has been written for corporate boards on the issue of succession planning. But most executives...
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The economist and historian Deirdre Nansen McCloskey has been best known recently for her Bourgeois Era trilogy, a vigorous defense, unrivaled in scope, of commercially tested betterment...
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