12510 produse
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de la 101,79 RONMade to Stick: Why Some Ideas Survive and Others Die (2007)
Focusing on successful marketing campaigns and undying urban legends, this book is written for anyone who strives to craft messages that are memorable and lasting... -
de la 107,66 RONConfronting Reality: Doing What Matters to Get Things Right (2004)
Confronting Reality will change the way you think about and run your business. It is the first book that shows how to connect the big picture of the new era of business with the nitty-gritty... -
de la 78,10 RONCut to the Chase: And 99 Other Rules to Liberate Yourself and Gain Back the Gift of Time (2006)
Levine distills the expertise of hundreds of CEOs, managers, and professionals into 100 concise, invaluable lessons about how to get to the point, stay on track, and be more successful... -
de la 66,56 RONMarket Wizards: Interviews with Top Traders (1993)
A bestselling classic (more than 200,000 copies sold in hardcover and paperback) that delves into the minds of some of the world\'s most successful traders... -
de la 97,88 RONNo: The Only Negotiating System You Need for Work and Home (2007)
Camp broadens his proven, groundbreaking negotiating strategy to everyday situations at work and in readers personal lives so they may avoid the unwarranted assumptions, hasty actions,... -
de la 62,44 RONSurfing the Edge of Chaos: The Laws of Nature and the New Laws of Business (2000)
Surfing the Edge of Chaos provides a bold new way of approaching the strategic challenges of today\'s business world, by showing that business parallels nature -- it is a nonstop battle... -
de la 62,64 RONThe Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything (2001)
Ex-cel-lence (n. ) 1. The clearly false and destructive theory that a company ought to be great at everything it does. 2. A mistaken goal in which the predictable outcome is that the... -
de la 78,10 RONThe One Minute Entrepreneur: The Secret to Creating and Sustaining a Successful Business (2007)
The authors offer every businessperson and would-be entrepreneur a treasure trove of wisdom on how to think, act, and live passionately, no matter their industry... -
de la 62,44 RONThe Profit Zone: How Strategic Business Design Will Lead You to Tomorrow\'s Profits (2002)
The book that answers the most fundamental question in business: Where Will I Make a Profit Tomorrow? Why do some companies create sustained, superior profits year after year? Why are... -
de la 107,66 RONThe Strategy Paradox: Why Committing to Success Leads to Failure (and What to Do about It) (2007)
With detailed case studies of successes and failures at Sony, Microsoft, AT T, and other major companies, Raynor presents a concrete framework for strategic action that allows companies... -
de la 62,64 RONThe Unwritten Laws of Business (2007)
This bestselling business classic published more than 60 years ago that Raytheon CEO William Swanson made famous in his \"Unwritten Rules of Management, \" is now available in this... -
de la 107,66 RONExecution: The Discipline of Getting Things Done (2002)
The book that shows how to get the job done and deliver results ... whether you\'re running an entire company or in your first management job Larry Bossidy is one of the world\'s most... -
de la 66,36 RONOnly the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company (1999)
Under Andy Grove\'s leadership, Intel has become the world\'s largest chip maker and one of the most admired companies in the world. In Only the Paranoid Survive, Grove reveals his... -
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de la 62,64 RONNew Ideas from Dead Economists: An Introduction to Modern Economic Thought (2007)
The classic introduction to economic thought, now updated in time for the publication of \"New Ideas from Dead CEOs\" This entertaining and accessible introduction to the great economic... -
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de la 62,62 RONCapital (2008)
A classic of early modernism, Capital combines vivid historical detail with economic analysis to produce a bitter denunciation of mid-Victorian capitalist society. It has proved to... -
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de la 58,73 RONThe Corporation: The Pathological Pursuit of Profit and Power (2005)
This powerhouse of a concept contends that the corporation is created by law to function like a psychopathic personality, whose destructive behavior, if unchecked, leads to scandal... -
de la 50,70 RONWealth of Nations (2008)
While it has been pointed to time and again by governments and pundits promoting laissez-faire economics, the Wealth of Nations actually shows that Adam Smith viewed capitalism with...
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